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Experience
MARKETING MANAGER – Marie Callender’s – Alvarado Rd.
Sept. 2013 – Present
- Coordinates in-restaurant and off-site fundraisers for community organizations and local schools.
- Represents the restaurant at community and chamber of commerce events.
- Raises awareness of catering options through business to business marketing.
PUBLIC RELATIONS INTERN – Chemistry Public Relations
Jan. 2014- April 2014
- Wrote weekly social media posts for a variety of clients.
- Wrote press releases and email pitches.
- Helped coordinate the industry opening of a new San Diego nightlife location.
- Assisted with check in and set up of luncheons with more than 100 attendees.
REPUTATION INTERN – i.d.e.a.
January 2013 – August 2013
- Built comprehensive media lists using Vocus.
- Created news releases, pitches and copy for online calendar posts.
- Personally pitched events to local publications.
- Wrote strategic social media posts for Twitter and Facebook to promote i.d.e.a.’s blog posts and speaking engagements.
- Researched relevant editorial and speaking opportunities on behalf of i.d.e.a. and client
PUBLIC RELATIONS INTERN – Nuffer, Smith, Tucker
- Personally pitched to national and local media outlets, as well as bloggers.
- Created press releases and media alerts.
- Wrote social media posts to promote client events and news for Facebook and Twitter.
- Assisted in coordinating live broadcast media shots.
- Built expansive media lists with My Media Info.
- Complied comprehensive clip reports.
Related Experience
Chapter President
Public Relations Student Society of America- SDSU Chapter
June 2012- June 2013
- Coordinated tasks with the executive board.
- Oversaw chapter procedures and weekly meetings.
- Composed weekly emails and oversaw communications with chapter members.
Media Editor
Public Relations Student Society of America- SDSU Chapter
June 2011-June 2012
- Drafted posts to inform members of news and events.
- Edited guest content to AP Style standards.
- Ensured that all content was released on social media platforms.
- Maintained overall appearance of the website.
Junior Achievement Service Learning Project (Required JMS 480 group project)
March 2011-May 2011
- Engaged in primary and secondary research, including a focus group, to gauge the level of recognition of the client in the community.
- Developed a strategic public relations campaign to increase volunteers and donations.
- Co-wrote a 60 page written proposal.
- Prepared a oral presentation to pitch our proposal to the client.
Education
Bachelor of Arts, Journalism with an emphasis in media studies, minor in communication.
San Diego State University
August 2014
Skills
- Photoshop
- iMovie
- Microsoft Office
- WordPress
- Google Analytics
- AP Style
- Basic HTML
- My Media Info
- Vocus
- Mail Chimp
- Sysomos